Clearbit is Now Breeze Intelligence for HubSpot

Clearbit, a leading provider of B2B data, has joined forces with HubSpot, creating Breeze Intelligence. This powerful combination delivers superior B2B data insights directly within the HubSpot platform, enhancing marketing, sales, and customer service efforts.

Key Features of Breeze Intelligence

• Comprehensive Data Enrichment: Breeze Intelligence leverages public web data, proprietary information, and large language models (LLMs) to transform unstructured data into accurate, standardized datasets. This ensures clean, reliable data for your B2B team.
• Global Coverage: Access data for leads, contacts, and accounts worldwide, regardless of language. Breeze prioritizes precise data sources, supplementing with other sources to optimize accuracy and coverage.
• Real-time Scoring and Routing: Instantly score and route leads, focusing your team's efforts on high-potential prospects. Identify high-fit leads in real time to maximize efficiency.
• Granular Industry Information: Benefit from detailed industry categorization, including 6-digit NAICS, GICS, and SIC codes, for precise targeting.
• Corporate Hierarchy Understanding: Easily navigate parent companies and subsidiaries to ensure leads are directed to the appropriate representatives.
• Standardized Roles and Seniority: Breeze normalizes titles into standardized roles and seniority levels, simplifying alignment with your Ideal Customer Profile (ICP).
• Revealing Buying Intent: Uncover buying intent from anonymous website traffic using advanced IP intelligence. The visitor dashboard highlights companies matching your ICP, allowing focused outbound efforts on qualified prospects.
• Dynamic Form Shortening: Reduce form friction and improve conversion rates by showing only necessary fields. Clearbit enriches data using email addresses, ensuring 100% data coverage.

Benefits of Using Breeze Intelligence

• Improved Lead Qualification: Identify and prioritize high-potential leads, saving time and resources.
• Enhanced Sales Efficiency: Route leads effectively to the right sales representatives, improving conversion rates.
• Better Customer Targeting: Reach the right audiences with precise and accurate data.
• Data-Driven Decision Making: Make informed decisions based on reliable and comprehensive data.
• Streamlined Workflows: Integrate seamlessly with HubSpot for a unified platform experience.

Breeze Intelligence vs. Other B2B Data Providers

While several B2B data providers exist, Breeze Intelligence distinguishes itself through its integration with HubSpot, its use of LLMs for data standardization, and its focus on real-time lead scoring and routing. This combination offers a unique advantage for businesses seeking to optimize their B2B processes.

Conclusion

Breeze Intelligence represents a significant advancement in B2B data solutions. By combining Clearbit's data expertise with HubSpot's platform, it provides a powerful tool for businesses to improve their marketing, sales, and customer service outcomes. Its comprehensive data, real-time insights, and seamless integration make it a valuable asset for any B2B organization.