Bluesky Scheduling Is Here: Streamline Your Decentralized Social Media Strategy with Publer!

With over 10 million users and counting, Bluesky is making waves as a decentralized social media platform. Initially invite-only, Bluesky's public launch in early 2024 attracted millions, highlighting the demand for greater control over social media experiences. Publer now supports Bluesky, enabling seamless management, scheduling, cross-posting, and analytics from a single dashboard.

What is Bluesky?

Bluesky, a project initiated by Jack Dorsey, is built on the AT Protocol, prioritizing decentralization. Unlike traditional platforms, it offers users more control over their data and content, aiming for an open social internet. Its recent surge in popularity, fueled in part by events like the X/Twitter ban in Brazil, underscores its growing appeal.

Why Use Bluesky?

Bluesky provides a unique alternative for social media marketers and creators. Key features include:

• Custom Feeds: Curate content based on interests.
• Starter Packs: Easily invite friends to custom feeds.
• Decentralized Control: Enjoy freedom of expression without centralized moderation concerns.
• Moderation Lists: Tailor your experience by blocking or muting content.
• Custom Domains: Personalize your handle with your own domain name.

Setting Up Your Bluesky Profile

1. Visit bsky.app and sign up.
2. Fill in your details (name, handle, email, password).
3. Complete your profile with a picture, bio, and links.
4. Select your interests to customize your feed.

Integrating Bluesky with Publer

1. Sign in to Publer or create a free account.
2. Go to the Social Accounts tab and click "Connect" for Bluesky.
3. Enter your Bluesky username.
4. Generate an App Password in Bluesky settings and paste it into Publer.

Creating and Scheduling Bluesky Posts

Publer simplifies scheduling:

1. Click "Create" on the Publer dashboard.
2. Select Bluesky and add text (up to 300 characters), media (up to 4 photos or a 1-minute video), and language.
3. Use "Follow Up Comments" for threaded posts.
4. Cross-post to other platforms if desired.
5. Schedule your post.

Publer also allows scheduling reposts by pasting a link and adding comments.

Unique Video Scheduling

Publer uniquely enables scheduling video posts for Bluesky, enhancing engagement with rich media.

Tracking Performance with Analytics

Publer's analytics track Bluesky performance, including growth, engagement, and hashtag effectiveness, allowing for strategy refinement.

Publer Mobile App

Manage your Bluesky presence from anywhere using the Publer mobile app.

Content Ideas for Bluesky

• Introduce yourself.
• Share relevant content.
• Post engaging visuals.
• Repurpose existing content.
• Highlight others' work.

Conclusion

Bluesky represents a move towards a more open digital space. Publer's integration streamlines content management, scheduling, and cross-posting, maximizing your presence on this growing platform.