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Klear Joins Meltwater: Enhanced Influencer Marketing Platform

Klear

Klear, acquired by Meltwater, provides a powerful influencer marketing platform with enhanced capabilities and a seamless user experience. Discover how this acquisition shapes the future of influencer marketing.

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Klear Joins Meltwater: Enhanced Influencer Marketing Platform

Klear is Officially Part of Meltwater!

This article discusses the acquisition of Klear by Meltwater, its implications for Klear clients and the future of the influencer marketing landscape.

Klear Joins Meltwater

In a significant development in the influencer marketing space, Klear, a leading influencer marketing platform, has officially become part of Meltwater. This acquisition, initially announced in 2021, marks a new chapter for Klear, bringing its innovative technology and expertise under the umbrella of a global leader in media intelligence.

What This Means for Klear Clients

The integration of Klear into Meltwater ensures a seamless experience for existing clients. The Klear product will remain unchanged, with the same leadership team driving innovation. Clients will continue to work within their familiar workspace, and their dedicated account managers will remain their primary points of contact. The transition is designed to be smooth, requiring no password or login credential changes.

The Future of Klear and Influencer Marketing

This acquisition represents a major milestone for Klear, accelerating its journey to become the world's most trusted influencer marketing technology platform. The partnership with Meltwater provides access to extensive resources and a global reach, enabling faster product development and the introduction of complementary solutions. This collaboration is poised to establish a leading all-in-one platform for marketing and PR teams, reflecting the growing importance of influencer marketing as a strategic channel for brands.

Key Takeaways

  • Klear's product and user experience remain unchanged.
  • Clients retain their existing account managers and login credentials.
  • The acquisition accelerates Klear's growth and innovation.
  • The combined platform offers a comprehensive solution for marketing and PR.

Conclusion

The Meltwater-Klear acquisition signifies a powerful combination of industry-leading technology and global reach. This partnership promises to shape the future of influencer marketing, providing brands with a comprehensive and innovative platform to connect with influencers and amplify their marketing efforts.

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