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Smartly: AI-Powered Advertising Platform for Better Campaign Results

Smartly

Smartly: AI-powered advertising platform for creating, scaling, and optimizing campaigns. Streamlined workflow, improved performance, and better business results.

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Smartly: AI-Powered Advertising Platform for Better Campaign Results

Smartly: Achieve More, Work Smartly

Smartly is a leading AI-powered advertising platform that helps businesses create, scale, and optimize their campaigns across various channels. It's designed to streamline the advertising process, improve campaign performance, and ultimately drive better business results. The platform boasts a unified workflow, integrating creative, media, and intelligence suites to offer a comprehensive solution.

Key Features

  • Smartly Creative: This suite automates creative production using generative AI, enabling personalized experiences across social media, video, and display advertising. It allows for rapid scaling of creative assets and improved audience engagement.
  • Smartly Media: This suite empowers users to amplify their ad potential by connecting with trusted channel, technology, and service partners through the Smartly Partner Marketplace. This simplifies the complex digital ecosystem and facilitates efficient campaign management.
  • Smartly Intelligence: This suite provides access to ad intelligence, enabling data-driven decision-making and improved campaign performance. It offers insights into campaign effectiveness, allowing for continuous optimization and better ROI.

Use Cases

Smartly caters to a wide range of businesses and teams, including:

  • Brand Marketing Teams: Leverage Smartly's AI-powered tools to create engaging brand campaigns and reach a wider audience.
  • Performance Marketing Teams: Optimize campaigns for maximum ROI using Smartly's data-driven insights and analytics.
  • Creative Teams: Streamline creative production with generative AI, producing high-quality assets efficiently.
  • Agency Teams: Manage multiple clients and campaigns effectively with Smartly's unified platform.

Integrations

Smartly integrates with various platforms, including Meta, Snapchat, Pinterest, TikTok, and Google Marketing Platform, providing a centralized hub for managing all advertising activities.

Results

Smartly has a proven track record of delivering exceptional results for its clients. Case studies highlight significant improvements in key metrics such as CPA, CTR, ROAS, and conversion rates. For example, Foot Locker saw a 28% drop in CPA using Smartly's Gen AI initiative, while Noom achieved a 19% performance uplift over BAU with Google Demand Gen campaigns.

Comparison with Other Platforms

Compared to other advertising platforms, Smartly distinguishes itself through its unified AI-powered approach, comprehensive suite of tools, and proven track record of delivering exceptional results. While other platforms may offer individual components of Smartly's functionality, Smartly provides a seamless, integrated experience that simplifies the advertising process and maximizes efficiency.

Conclusion

Smartly offers a powerful and versatile solution for businesses looking to enhance their advertising performance. Its AI-powered tools, unified workflow, and extensive integrations make it a valuable asset for any organization seeking to achieve more, working smartly.

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